Cheap High Street Hair Care Products a False Economy?
Posted by zeriva on Tuesday Jan 6, 2009 Under Beauty TipsLooking after your hair is a top priority if you pride yourself on having clean and healthy looking hair, and using quality hair care products (i.e. shampoo and conditioner) is a must. However, when it comes to getting the best value for money should you buy professional salon hair care products, or would cheap high street hair care products be just as good?
Cheap hair products available from the average high street store might appear to be better value for money because of their lower cost, while professional salon hair care products often appear to be pricier, with the average salon hair products priced at $20/GBP10, and a similar size cheap hair care product costing $4/GBP2.
When you weigh up cheap hair care products and professional salon hair care products and compare them on price alone, cheaper hair care products seem to be far and away the obvious choice, costing 1/5th the price of salon products, giving you what appears to be 5 times the amount of product for the same money.
When you look more closely at the comparison between the effectiveness and the quality of high street hair products and salon hair products, does the comparison end up in the favour of cheap hair care products, or do the cheaper high street products turn out to be a false economy?
To find out whether the premium brand salon hair products provide better value for money in both the short and long term when compared to cheap high street hair care products, we decided to test them to find out the real truth about hair products, and whether the high street products are as good a deal as they initially appear.
We tested a 300ml bottle of shampoo from the high street and a 300ml salon professional shampoo. With the high street product a 50ml application is standard to clean hair where with the professional product a 10ml application was all that was required to clean the hair to the same standard.
Needing 50ml per application, a 300ml bottle of cheap high street shampoo would give you about 6 applications. But using only 10ml per application, the professional hair care shampoo gives you approximately 30 applications in a 300ml bottle. Comparing the prices, the price per application of the professional salon shampoo is $0.66c/GBP0.33p per application, and the cheap average high street shampoo worked out at $0.64c/GBP0.32p per application.
Conclusion: although cheap hair care products initially seem a better deal and provide more value, in reality there is virtually no difference in price when it comes to the economics of professional salon hair care products. And? when you include the much higher quality, the greater effectiveness and visual results, and the deeper and more thorough cleansing and conditioning of salon hair care products, buying cheaper high street hair products in favour of salon hair products is a complete false economy.
